CollegiateSun Shares Startup Thoughts
Now Seniors, the two original founders of CollegiateSun are sharing with us some of their insights about how they got started as Sophomores.
By Anthony Scandariato –
Balancing studies at an Ivy League university with running a fledging business is no easy task, but the three founders, Alex, Gage and I have it under control. That partnership has been the key to success. We all balanced off each other in similar, yet different ways. Our chemistry really works well together and we’ve become best friends along the way. We’re also fortunate in that Cornell provides a great deal of flexibility, especially in the Dyson School. They understand that many of the students in this program have outside interests and actually encourage such business endeavors. Basically, entrepreneurship is alive at Cornell! In reflecting on our start-up experience, I quickly realized that one challenge, after deciding on this collegiate business, was obtaining licensing rights, a process designed to protect the image of the University through the signing of licensing agreements authorizing the use of the University’s name and marks on merchandise. After some temporary setbacks, the first licensing agreement was signed with Cornell, and with the Ivy League school’s backing to our credit, others followed.
In addition, at Cornell, the most helpful experience for Alex and I was enrolling in Professor BenDaniel’s course, NBA 3000 – Entrepreneurship & Private Equity. There we were able to present and gain invaluable feedback on their business plan and have implemented their recommendations. There are many course that can help the would be entrepreneur navigate the process of starting a business. Two more are AEM1230 and AEM1210. Both of those classes gave us a better foundation to build upon for our business and the ability to interact with other aspiring and successful entrepreneurs – most importantly, it opened doors for us to view new perspectives and utilize them to further assisted the growth of the company.
For many more classes, check out the entrepreneurship specialization for the Dyson School or the Entrepreneurship@Cornell’s course map on the E@D Curriculum and Faculty page.
To learn more about Collegiate Sun, visit the company’s website www.collegiatesun.com or Facebook page.