Last year, three freshmen in Court Hall decided to address the lack of appealing transportation options they faced as freshmen on a large college campus. They did not come to Cornell planning to be entrepreneurs, but their innovative spirit inspired them to seek a solution, and RedRoute was born.
The team immediately set up meetings with entrepreneurial resources at Cornell, were accepted to ELab, and conducted market research. One year later, they are launching.
Entrepreneurship@Dyson enjoyed speaking with CEO Brian Schiff to learn more: