Thoughts on Eship
Stories from Cornell’s student-run startups on campus & beyond
March 15, 2018
mannUfactory Launches Cornell’s Creativity
Last month, a new makerspace came to Cornell’s campus to promote a diverse approach to creativity and ideation. mannUfactory – located on the right side of the first floor of Mann Library – offers the Cornell community tools and assistance to bring ideas to reality. When you enter the makerspace, you will find several 3D printers, sewing machines, an industrial printer, and more.
March 13, 2018
Measuring Success: Important Startup Metrics Explained
Many entrepreneurs are often reminded of the importance of knowing their numbers, but what numbers are important, and what do they mean. For more on important metrics and their implications, click below!
March 22, 2017
Pivots and Why They Matter
No entrepreneur starts with her final idea. In fact, often an entrepreneur needs to change her business in dramatic ways throughout the startup process – this could involve changing a product, service, business model, or the plan for growth. These changes are often prompted through customer discovery, and they are called pivots.
March 21, 2017
Customer Discovery: The First Step to Entrepreneurship
First-time entrepreneurs tend to see it as counterproductive; we think we already know who our customer is, and we think the first step should be building our idea (app, website, product, etc.) as quickly and as best as we can. The truth is you’re probably wrong about who your customer is if you haven’t done customer discovery, and if you don’t truly understand the person who will be using your thing, you won’t be able to make your thing the thing they want to use.
March 15, 2017
What are some key metrics a new company should keep in mind as they work their way to being the next big thing? Read more to find out!
March 2, 2017
Hacking the Hackathon
Are you considering participating in a hackathon? Click below for our top tips!
February 7, 2017
The Friends and Family Plan for Partnerships
Oil magnate John D. Rockefeller once said, “A friendship built on business can be glorious, while a business built on friendship can be murder.” If that’s true, how do some partnerships with friends and family succeed while others fail? Find out below:
January 24, 2017
Tips of the Trade: Entrepreneurs Offer Their Best Advice
The road to becoming a successful entrepreneur is undoubtedly difficult; however, it can be made easier by learning from those around you. Below, Entrepreneurship@Dyson has accumulated the top pieces of advice our interviewees have for aspiring entrepreneurs:
January 17, 2017
Work-Work Balance: How Student Entrepreneurs Do Both
How do student entrepreneurs manage the chaos of academics and business? Find out below:
January 10, 2017
Most Likely to Succeed: How Cornell Helps Grow Its Entrepreneurs
According to Cornell entrepreneur Shaibyaa Rajbhandari (‘18), “College is the best time to take a risk.” Rajbhandari believes this so strongly that she has embraced the risk of starting not one, but two social ventures during her time as a student at Cornell University. The resources that Cornell has provided her and many other entrepreneurs has helped grow businesses and drive the world economy forward. Click below to read about how Cornell’s entrepreneurs have used the school’s resources to help achieve success:
January 3, 2017
People People: How Entrepreneurs Build Support Structures
Merriam-Webster defines an entrepreneur as “one who organizes, manages, and assumes the risks of a business or enterprise.” While entrepreneurs are often lauded for their achievements as “one” individual, most would assure you that they could not achieve what they did without a strong community of support. Click below to read how entrepreneurs go about building it:
December 27, 2016
Risky Business: Why Start Your Own?
In his freshman year, Cornell student Reuben St. Marc (‘17) faced a difficult question: is it worth it to start my own business? Click below to hear how he and other Cornell community members ultimately answered this difficult question:
December 20, 2016
What Makes a Good Entrepreneur?
Cornell entrepreneurs offer their opinions on the key qualities of an entrepreneur in the first of E@D’s six semester takeaways.
November 10, 2016
Crush Your Crowdfunding: How to Run the Perfect Campaign
Entrepreneurship@Dyson offers its top three tips for a great crowdfunding campaign below:
November 2, 2016
Knowing Your Market – a Lesson in Primary Research
Knowing your customer is as important as knowing your product. E@D caught up with students working on their mock startups to understand what has primary research helped them achieve as they develop prototypes and minimally viable products.
October 27, 2016
Introducing the New 2016-2017 eLab Teams
After a competitive round of interviews that took place from September 27-29, Cornell’s eLab program has announced the teams it will be moving into the program. With the start of Bootcamp 1 on October 15, the momentum has only been growing.
October 17, 2016
Money. Many people would argue it makes the world go ‘round. In a more practical sense, money is essential to entrepreneurship. A lot of great entrepreneurs say that they’re driven more by helping people through their product than they are by money; however, even those entrepreneurs would likely concede that they wouldn’t be able to have as big of an impact as they do without a little bit of capital to help them along the way. For these reasons and more, knowing where funding will come from is a key question that every entrepreneur has to answer.
October 12, 2016
Third Wave Startups
Imagine a world where apps kept you updated on each bill that is passed in your local legislature and allow you to reach your legislators. This is the world AOL Co-Founder Steve Case predicts in The Third Wave: An Entrepreneur’s Vision of the Future.
October 7, 2016
eLab: An Entrepreneur’s Dream House
How much can $5,000 contribute to the growth and development of a company? For the student entrepreneurs of Cornell who are eager to take this very first step, this may be the prize they have their eyes set on. However, the monetary reward is only a small part of the package.
September 28, 2016
The Entrepreneur’s Personality
What does it take to be an entrepreneur? What are the qualities one must posses? Do you have what it takes to be an entrepreneur? As entrepreneurship becomes a growing field, it’s easy to label who is an entrepreneur and who isn’t. However, in reality, anyone can be an entrepreneur. Whether it’s starting a business or bringing a new idea to a student club, everyone has the ability to be creative and lead.
May 3, 2016
Bootstrapping or venture funding?
Growing a startup takes capital, and very few entrepreneurs have the personal capital to fully finance their business. The two main options when seeking funding are either bootstrapping your business or pursuing venture funding.
May 2, 2016
Great New Books on Entrepreneurship
Scavenging library stacks for written treasures is a pleasure all students can experience. Cornell’s rich resources of new print literature largely goes unused, whether it is the latest issue of Harvard Business Review in Mann Library or new releases on entrepreneurship waiting to be plucked from the new book cart in Catherwood Library.
New books about entrepreneurship are helpful to entrepreneurs as well as those interested in exploring the startup world. These three books, all available through Cornell’s libraries, provide varied outlooks and advice.
April 28, 2016
Pitch Perfectly: The Art of the Pitch Deck
Do you think you have the next big idea? Great! Unfortunately, so does everyone else. That said, how do you make your ideas stand apart?
With more and more businesses competing for funding, the pitch deck has become an instrumental term in the vocabulary of any great entrepreneur. A pitch deck is a short presentation, typically created through PowerPoint, that provides an overview of a startup’s business plan. An entrepreneur’s pitch is often his or her first interaction with an investor, so a strong deck of slides is key in creating a good first impression. In fact, the art of the pitch is so important, that organizations on Cornell’s campus like Life Changing Labs host pitch competitions on campus that offer cash prizes where the delivery and formatting of the pitch are often considered to be more important than its content.
What can you do to create an effective pitch deck? Entrepreneurship@Dyson has you covered. Check out our top 3 tips below:
April 26, 2016
The darker side of entrepreneurship: isolation and discouragement
Working as an entrepreneur can be lonely and discouraging. Founders are responsible for their employees and investors, and they must keep up appearances with friends and board members.
April 19, 2016
It’s not what you know, it’s who you know: The importance of a network
“It’s not what you know, it’s who you know”, states Joy Kuebler, founder of Joy Kuebler Landscape Architect PC (JKLA), as she discusses getting through a rough patch in her business. The idea of networking and the value of a strong network is constantly brought up in business and entrepreneurship classes, but hearing stories from successful entrepreneurs adds color to the importance of surrounding yourself with the right people.
April 12, 2016
Changing For Success: The Importance of Pivoting
Starting a company takes more than just time and money, it is an emotional investment. The emotional side of founding a company is essential to staying driven, but it also makes changing the idea or letting it go difficult. Sometimes, changing a business idea is necessary for success.
March 23, 2016
The Importance of Investment
In 2014, the number of new enterprises joining the United States economy skyrocketed by roughly 11% relative to the previous year. In other words, approximately 569,000 aspiring entrepreneurs had their “ah-ha” business moment in 2014.
While this dramatic increase reveals promising signs for the U.S. economy, it triggers a quintessential problem posed by the scarcity of resources that all of these entrepreneurs will face. Simply put, if there is a fixed quantity of money to be supplied by investors to help grow your business, how can you secure funding with so many new businesses creating more competition?
March 15, 2016
Is Entrepreneurship an Innate Talent or a Learned Skill?
As a student studying entrepreneurship, at a university with a thriving entrepreneurial program, writing for a publication sponsored by an entrepreneurship education program, I believe entrepreneurship can be taught. That being said, the debate on whether entrepreneurship is a learned skill or an innate talent is a highly debated issue and successful entrepreneurs take both sides of the debate.
March 8, 2016
Building a Founding Team
Finding a co-founder and building out a founding team is one of the most difficult and important tasks any startup faces. The founders will set the culture for the entire company and their skills must complement each other. Additionally, they must have strong working relationships and be able to interact positively with each other. When bringing on a co-founder or two, there are many aspects to consider, including size of the team, the relationship between each member, and the skills and roles each person brings.
February 19, 2016
The Value of Failure
Failure comes in many forms; it’s the reaction to this failure that ends up defining a company. Failure can cause minor changes to a startup, redefine a startup, or bring an end to a startup. Failure is also the reason the most successful start-ups are able to take on the world.
February 12, 2016
Finding and Knowing Your Customers
Understanding your customers is key to the success of any business. What makes customer research particularly interesting for a startup is you can be unsure of who your customers actually are or should be and the market you are entering may be very young with limited information.
February 5, 2016
You Have an Idea… Now What?
So there you were… walking through Ho Plaza, and suddenly it hit you – the next billion-dollar startup idea. But what do you do next? Where do you go? Who do you talk to? Well, if you’re stuck, here are a few ideas.